Lady Gaga HausLabs Amazon Launch
Launch of Haus Laboratories cosmetics line on Amazon (Pan-EU).
Creative localisation / transcreation of copy to support brand / market / messaging for Amazon Germany, Spain, France and Italy.
Art Director / Concept: CAA / House of Gaga
Photographer: Hannah Khymych @hannahkhymych ~ Creative Localisation Project Lead: Lauri King (whilst at talkingheads.co.uk) ~ Copyright: Haus Laboratories / House of Gaga / Hannah Khymych