FULL-SERVICE CREATIVE CONTENT PRODUCer
Lauri King combines compelling concepts with commercial acumen, resulting in impactful visual communications.
Choose the whole production process, or specific services :
VISION / ART DIRECTION
Understanding your brief to be completely on brand - producing compelling creative concepts with a clear vision.
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Research
Brand study
Competitor + market research
Reference + inspo research
Creative ideation / development
Applying the creativity to your strategy, producing exciting concepts which communicate your objectives
Communicating your brand with stills and motion, for every platform and audience
Conceiving authentic and compelling content that resonates with your target audiences
Transforming ideas into captivating visual stories
Proposal deck/s incl. realistic mockups (often utilising Ai) so you know what to expect from your finished assets
PLANNING
Precise and plucky planning of all partners, suppliers, logistics and budgets. Working with a network of trusted experts (photographers, stylists, HMUA, etc), or using your preferred suppliers.
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Pre-production support.
Budgets - bespoke to your needs, goals, and budget - working with all budgets - if you can’t spend to acquire, get creative to make it fabulous. Strong in vision - flexible in execution.
Logistics planning + schedule / timeline.
Locations, permits, travel, accommodation, catering, transport, risk assessments.
Casting + talent management (models + agents, photographers, videographers).
Crew + Vendors: Freelancers, stylists, HMUA, set design + build, assistants, equipment rentals, external vendors, post-editors.
Sourcing / buying.
Production / shoot design.
Set design - Create cohesive scheme / setting supporting concept [Available as standalone service].
Prop sourcing - accurate, often original / time-accurate props from extensive research [Available as standalone service].
PRODUCTION
Hands-on management producing stunning results. Includes Set Build / Design and Prop Styling.
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Budget management.
Hands-On Shoot management.
On-set production + set management.
Set build management.
Set / prop styling [Available as standalone service].
Logistics.
Photography.
Videography.
HMU management.
Maximising shoot time - shooting stills and video simultaneously and retaining native / BTS content
POST PRODUCTION
Getting your project over the line.
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Management of post-editing, AI, CGI, etc.
Image curation.
Asset delivery - stills and motion, in multiple forms across a variety of touchpoints.
Creative results, slickly produced
FOR
Creative Asset / Content Production
Creative Concept Photography & Video
Campaign content / photography
Brand / product launches
Website / ecommerce
Social media: images, video/reels + social content + reactive content creation
Email campaigns
Product Photography - including accompanying product packshots for ecommerce, catalogues, etc
Elevated ecommerce photography / imagery and videography - elevate your customer’s digital shopping / engagement experience
Styled still life photography / content
Catalogues / lookbooks
Commercial photography
Editorial
Advertising