What is your Wedding Brand?

Your wedding brand is the aesthetic design choices you make, which illustrate what you want to convey at your wedding. This could be as simple as the colours you choose, or much more detailed, with parts of your life represented in your wedding, such as your favourite music, art, or how you met.

Working together, we create the ultimate set of visual loveliness which represents you - the way you want to represent yourselves.

This aesthetic brand is then applied across everything in your wedding; usually starting with Save The Date cards and including all of your wedding print. It can also be carried on throughout your venue styling and outfits, if you wish.

An example of this is the Haring Wedding Design & Print project. Here, the couple’s love of the artist Keith Haring (and also what the artist represents), is communicated throughout their special day. This suite of wedding print could not be purchased ‘off the shelf’, and is a custom design. The black, white and red colour scheme which jumped out at the research and design stage, was carried on throughout the wedding brand, with a primarily black and white aesthetic, with pops of red. This becomes the thread throughout the day. Red items hold special importance, with red flowers and gifts sitting on a backdrop of classic, elegant black and white.

This wedding day is a classic, almost traditional black and white event, with the Haring influence and pops of red showing individually and flare.

The examples seen below are vastly different - as they represent each unique couple. Whilst trends are acknowledged, there is no ‘house style’ in my design, as it represents you, not an over-repeated design which you can find on every couple’s Pinterest board.

Although we do love a good Pinterest board as a research starting point…

Lauri
07920816262
info@lauriking.com